Estimated Initial Investment
|Type of Expenditure||Amount||Method of Payment||When Due||To Whom Payment is Made|
|Initial Franchise Fee 1||$25.000||Lump sum payment in cash or available funds||Upon signing the Franchise Agreement||Us|
|Your Training Expenses 2||$3,000 - $11,000||As required for transportation, lodging & meals||As required by suppliers of transportation, lodging & meals||Suppliers of transportation, lodging & meals|
|Premises deposits 3||$2,800 - $10,000||As required by landlord, utility providers||As required by landlord, utility providers||Landlord, Utility providers|
|Design and Architect Fees||$5,000 - $9,000||As required by supplier||Before opening as required by supplier||Supplier|
|Leasehold Improvements, Construction and/or Remodeling 4||$30,000 - $280,000||As required by supplier, contractor or landlord||Before opening, as required by supplier||Suppliers, contractor and/or Landlord|
|Furniture & Fixtures 5||$2,500 - $20,000||As required by supplier||Before opening||Suppliers|
|Exterior Signage 6||$6,000 - $12,000||As incurred||Before opening||Suppliers|
|Business Licenses and Permits 7||$500 - $1,200||As required by government agencies||Before opening, as required by government agencies||Government Agencies|
|Computer Systems 8||$2,000 - $8,000||As required by suppliers||Before opening||Suppliers|
|Initial Inventory to Begin Operating 9||$7,000-$8,500||As required by suppliers||Before opening||Suppliers, Us|
|Office Equipment and Supplies||$4,000 - $6,000||As required by suppliers||Before opening||Suppliers|
|Kitchen Equipment 10||$72,000 - $120,000||As required by suppliers||Before opening||Suppliers|
|Vehicle||$1,500 - $35,000||As required by suppliers||Before opening||Suppliers|
|Professional Fees 11||$1,500 - $3,000||As required by providers||As incurred||Attorney, Accountant, Other Professional Service Providers|
|Grand Opening Advertising||$2,500 - $10,000||As required by suppliers||As required by suppliers||Suppliers|
|Insurance 12||$600 - $1,200||As required by insurer||Before opening||Insurer|
|Operating Expenses / Additional Funds – 3 months 13||$15,000 - $30,000||As incurred||Payroll weekly, other purchases according to agreed-upon terms||Employees, utilities, suppliers, etc.|
|TOTAL $180,900 - $589,900|
1 Please see Item 5 for information on incentive programs that may offer a discount on the Initial Franchise Fee.
2 The cost of the Initial Training Program for up to three (3) individuals is included in the Initial Franchise Fee. The chart estimates the costs for transportation, lodging, and meals for your trainees. These incidental costs are not included in the Initial Franchise Fee. Your costs will depend on the number of people attending training, their point of origin, method of travel, class of accommodation and living expenses. The duration of the training program is approximately 80 hours. This estimate does not include employee wages.
3 This estimate includes a three (3) month deposit of rent for a 1,200 – 1,800 square foot location at a minimum rent, common area maintenance (CAM) fees, real estate taxes and insurance costs ranging from $10 – $40 per square foot. Real estate costs vary widely from place to place. Rental rates may be more or less than this range depending on the location of your Franchised Business. You may also incur real estate broker fees, additional prepayments (e.g., first and./or last month’s rent), advertising or promotional fund fees or other costs, depending on the terms of your lease. Pre-paid rent is generally non-refundable while security or other deposits may be refundable either in full or in part depending upon your lease or rental contract. Utility providers set the amounts of the utility deposits. A credit check may be required by the issuing utility company prior to the initiation of services, or a higher deposit required for first time customers. These costs will vary depending on the type of services required for the facility and the municipality or utility provider from which they are being contracted. We have based our estimate on the experiences of our affiliate. The figures in the chart include deposits that may be refundable to you at a later time. In most cases, your lease will require you to pay electric, gas, water, and other utilities directly; however, some landlords cover some utility charges through operating fees.”
4 This estimate is for the costs for improvements to your Franchised Business location. The low end of the range assumes a retrofit of existing space that already has a suitable hood system, walk-in cooler, and sufficient utilities, or includes a tenant improvement allowance from the landlord. We have based our estimates on the historical experience of our affiliate.
5 The furniture and fixtures required for your Franchised Business include counters, interior signage, seating and digital menu boards.
6 This estimate is for the cost to produce and mount storefront signage on the exterior of the premises.
7 This is an estimate of the costs of building permits, sign permits and a certificate of occupancy for your premises. Not all locations will require all of these permits, depending on the prior use of the premises and the requirements of local ordinances. This estimate also includes the cost of a local business license. The costs of permits and licenses will vary by location. We cannot estimate the cost of this license because requirements and fees vary widely. Please contact your local governing agency for this information.
8 We require you to purchase computer systems and software meeting our minimum specifications for use at your Franchised Business. This estimate includes the cost of our current required POS system and business management software, which are Restaurant 365, Eat Fresh Tech and Toast POS. You must also have Internet and other telecommunications equipment and services in accordance with our standards to permit electronic transmission of sales information. We reserve the right to change your requirements for computer hardware and software at any time.
9 This estimate is for the cost of the initial inventory sufficient for approximately one (1) month of operation. Your initial inventory will include ingredients and supplies, containers, cleaning products, and other disposables.
10 Kitchen equipment includes walk-in coolers and freezers, ovens, hood system, sinks, and smallwares. The low end of the range assumes your rented premises has existing equipment in good working order.
11 You may incur professional fees depending on the scope of work performed, which may include, legal and accounting fees to review franchise documents and costs of forming a separate legal entity and/or obtaining zoning approval. This list is not exhaustive. This amount will vary greatly depending on your specific needs and location. We strongly recommend that you seek the assistance of professional advisors when evaluating this franchise opportunity, this disclosure document and the Franchise Agreement. It is also advisable to consult these professionals to review any lease or other contracts that you will enter into as part of starting your franchise.
12 Before you open for business, you must purchase and maintain at your sole cost and expense the insurance coverage that we specify. This includes comprehensive general liability insurance in the amount of at least One Million dollars ($1,000,000) per occurrence and Two Million Dollars ($2,000,000) in the aggregate; property and casualty insurance to cover the full replacement value of your leasehold improvements, equipment, furniture, fixtures, and inventory; business interruption insurance in an amount necessary to satisfy your obligations under your franchise agreement for at least twelve (12) months; statutory worker’s compensation insurance in the limits required by state law; employer’s liability insurance in the amount of One Hundred Thousand Dollars ($100,000); electronic data loss in an amount of at least Ten Thousand Dollars ($10,000); identity forgery, alteration or theft in an amount of at least Two Thousand Five Hundred Dollars ($2,500) per loss and expenses; and if you operate a vehicle on behalf of your Franchised Business, comprehensive automobile liability insurance of at least a combined single limit for bodily injury and property damage of Fifty Thousand Dollars ($50,000). Each policy must be written by a responsible carrier or carriers acceptable to us, with an A.M. Best rating of not less than A-VII, and must name us and our respective officers, directors, partners, agents and employees as additional insured parties. Insurance costs and requirements may vary widely in different localities. The estimate is for the cost of deposit for one (1) year of required minimum coverage. We reserve the right to require additional types of insurance and coverage as provided in the Franchise Agreement.
13 This is an estimate of the amount of additional operating capital that you may need to operate your Franchised Business during the first three (3) months after commencing operations. We cannot guarantee that you will not incur additional expenses in starting the business that may exceed this estimate. This estimate includes such items as rent, utilities, internet service, initial payroll and payroll taxes, Royalties (as described in this disclosure document), Brand Fund Contributions, repairs and maintenance, bank charges, music fee, miscellaneous supplies and equipment, initial staff recruiting expenses, and other miscellaneous items. These estimates do not include any compensation to you, nor do they include debt service. These items are by no means all-inclusive of the extent of possible expenses. We relied upon the experience of our affiliate-owned UpFresh Kitchen outlets to compile these estimates. You should review these figures carefully with a business advisor before making any decision to invest in the franchise. These figures are estimates and we cannot guarantee that you will not have additional expenses starting your Franchised Business. Your additional costs will depend on factors such as how closely you follow our methods and procedures; your management skill, experience, and business acumen; local economic conditions; the local market for our service; competition; and the sales level reached during your initial period. We estimate that a franchisee can expect to put additional cash into the business during at least the first three to six months, and sometimes longer.